Strategy JUN 2026
Stop Betting Everything on One Channel
One algorithm update wiped out his traffic overnight. Here's how to build a marketing system that survives platform changes.
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Engineering the Horizon — Insights on Agentic Systems, Scale, and Operations.
A builder's perspective on the intersection of AI and real-world business execution.
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Strategy MAY 2026
Google's AI Overviews Are Eating Your Traffic. Now What?
You're ranking on page one and still losing clicks. Google's AI answers are intercepting your customers before they reach your site. Here are five moves that still work.
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Strategy MAY 2026
The Pricing Mistake That Haunts Most Small Business Owners
You launched cheap to get traction. Now you're stuck with low-quality customers and margins that don't work. Here's the way out.
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Growth APR 2026
From WhatsApp to Professional: The $0 Digital Presence Upgrade
You're running your business on WhatsApp and a personal Gmail. Here's how to look professional online without spending money you don't have.
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Strategy APR 2026
Why Google Ads Are Destroying Small Business Budgets (And What to Do Instead)
A bakery owner spending $5 per click on $35 cakes isn't a marketing strategy — it's a math problem. Here's what actually works for low-ticket local businesses.
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Engineering MAR 2026
The Outage Era: Cantonize the Codebase
AWS lost 6.3 million orders. GitHub had 37 incidents in a month. The problem isn't AI-generated code — it's that we have no way to comprehend it at the speed it ships. Cantonize the codebase.
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Strategy MAR 2026
You Don't Need 91 AI Tools. You Need a Workflow That Works.
Small business owners are drowning in AI tool recommendations. Here's the lean stack that actually saves time — tested on real businesses, not theory.
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AI Strategy DEC 2025
Production AI vs. Demo Hype: The 14-Year Lesson
Cutting through the noise of LLM hype to find sustainable business value through iterative deployment cycles.
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